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happens in Japan to a great extent is determined by external forces. Furthermore, the strategy-making of nuclear MNCs such as Toshiba depends on the business opportunities in different markets which they arbitrage among.

Future research

In a future research project, it is relevant to strengthen the conceptual model by integrating more literature into the literature review. Furthermore, to apply the model to more markets. In order to enhance the universality of the model, it is necessary to investigate the factors shaping the business environment of other energy sources than nuclear power and modify my conceptual model accordingly.

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