1
O
ur performance in the year ended March 31, 1999,was not satisfactory. Although we took aggressive
steps to respond to the difficult operating environment,
we were unable to offset the effects of slumping market
conditions. From the previous year, with the slogan
“meeting the challenge of change,” we instituted
mea-sures to rationalize our management practices and
strengthen our market competitiveness. Those measures
have begun to show steady results. Tsubakimoto Chain
remains a global leader in chains and other power
trans-mission products, and we are confident that we can
achieve new growth in the years ahead by further
strengthening the Company. In April 1999, we
formulat-ed a new management plan and, at the same time,
announced a mission statement designed to focus the
efforts of all employees on achieving the plan’s goals. In
a few words, our objective is to “provide the best value
to customers around the world and establish a position
as a leading company in global markets.” In the years
ahead, Tsubakimoto Chain will continue working to
meet the challenge of change and the expectations of its
shareholders, customers, and employees.
Our Mission
We will provide the best value to customers around the world by capitalizing on our technical strengths in the fields of power transmission and materials handling.
Our Vision
We aim to be a leading company in the global markets for our products.
June 1999
M e e t i n g
C h a l l e n g e s
Takashi Fukunaga
