A Comparative Study of Broadcasting English and Newspaper English: A New Approach to Analyzing Broadcasting News
著者別名 Yuri NONAMI
journal or
publication title
Otemae Journal
volume 16
page range 139‑152
year 2016‑03‑31
URL http://id.nii.ac.jp/1160/00000997/
Creative Commons : 表示 ‑ 非営利 ‑ 改変禁止
AComparativeStudyofBroadcastingEnglish andNewspaperEnglish
ANewApproachtoAnalyzingBroadcastingNewsl
YuriNONAMI
Abstract
Thepurposeofthispaperistoexaminethestyleofbroadcastingnewsby comparingitwithnewspapernews.Newspapershavewell‑knownstyle
characteristicswhichenableustogetnewseffectively:namely,thèlnversepyramid type.'Asforradiobroadcasting,itseemsthecharacteristicshavenotyetbeen confirmedordelineated.Sekine(1988)indicatesthatthèDecreasingImportance' approachisusedwheneditorsreportnewsthroughnewspaperswhereasradio
reporterstendtousethèlncreasingImportance'(1988:45).
Inthispaper,radionewsiscomparedwiththenewspaperstylebyfocusingon threepoints.First,theimportanceofrelayinradionewsisanalyzed.Second,the linguisticdifferencesbetweenspokenandwrittennewsreportingisexplored.Third, myobservationsregardingtechniquesofintroducingtherelayareexamined.The materialsusedareBBCRadio4broadcastnewsandTheTimesintheUnited
Kingdom.Inconclusion,Isuggesttheimportanceofrelayinradiobroadcastingnews andintroduceàDouble‑PyramidType'approach.
Keywords:RadioBroadcastingEnglish,NewspaperEnglish, WrittenandspokenEnglish
1Thispaperisbasedonare
visionofapresentationatthe2ndInternationalConferenceon Speech,WritingandContextatKansaiGaidaiUniversityinAugust2003.
大 手 前 大 学 論 集 第16号(2015)
1.Introduction
ManyresearchersfocusonhowpeoplegetnewsfromtheInternet(e.g.Crystal 2001,Dimmicketal.2004,XuandIbrahim2004,Zillmanetal.2004).However,infact newspapersandradioremainasignificantsourceofinformation,andtheyalso deservetobestudiedinordertogainacompleteunderstandingofhownewsworks indifferentmedia.Especially,thesignificanceofthewayrelaynewsworksinaway theInternetdoesnotinordertoconveyimpactreports,aswellashowrelaynews areinsertedinthenewsreportshavenotbefullystudied.IcompareBBCRadio4 newstoarticlesofTheTirnesintheUnitedKingdominordertostudythedelivery ofnewsfromtheviewpointsofspeechandwriting.Tocomparewrittenandspoken newsaspreciselyaspossible,IutilizedradionewsbecauseTVhascomplicating factorssuchasvideos,photosandbilingualcaptions.
Newspapershavewell‑knownandrecognizedcharacteristicswhichenableusto getnewseffectively:namely,headlines,leads,andbody.Theoriesaboutattention‑
grabbingstrategiesinnewspapershaveexistedformanyyears.Straumann(1935) researchedthehistoryofheadlinesandMardh(1980)analyzedthestructureofthe headlinesofvarioustypesofnewspapers,frombroadsheettotabloidpapers.
However,inrecentyears,lessattractionhasbeengiventothedifferentregistersof English.
TurningtotheregisterofEnglish,Biberetal.(1999)classifiedtheEnglishinthem accordingtoseveralcategories:̀conversation,'̀fiction,'̀newspaperlanguage,'and
̀academicprose;'the
yresearchedthemwithregardtothegrammaticaldifferences intherespectivecategories,usingahugecorpusdata.Theyanalyzethemajor situationaldifferencessuchasinteractivenessandonlineproduction,shared immediatesituations,maincommunicativepurpose/context,audience,anddialect domain.Asaresult,foraneasyexample,theyexplainthedifferencebetween
conversationandnewspapersasfollows:
[C]onversationischaracterizedgrammaticallybyafrequentuseofthefirstperson pronounIandwe(referringdirectlytothespeaker)andthesecondpersonpronounyou
(referringdirectlytothelistener).Incontrast,newspaperarticlesarenotdirectly
interactive,arenotdirectedtoanyindividualreader,andoftenhavenoacknowledged
author.Sincethereisnospecificauthororreadertoreferto,newspapertextusefirst
personorsecondpersonpronounscomparativelyrarely(ibid.15).
Thustheydemonstratedthatthelanguageofnewspapershasdevelopedregisters ofEnglishinrecentyears.
Ontheotherhand,thecharacteristicsofbroadcastnewshavenotyetbeen confirmedordelineated.Oneofthereasonsmaybeduetotheassumptionthatthe broadcastnewscanbeconsideredpartofthesamecategoryasnewspapers.
However,judgingfromthedistinctcharacteristicsofwrittenandspokenlanguage,it isonlylogicalthattheycouldbedifferent.
Thepapercompareslinguisticstyleofbroadcastingwiththatofnewspapersby focusingonthreepoints.First,theimportanceofrelayinginbroadcastingnewsis analyzed.Second,thedifferencesinbroadcastspeechandnewspaperreportingare explored.Third,Ilayoutmyobservationsregardingtechniquesofintroducingthe relayinbroadcast.
2.Previousworks
Regardingthedifferencebetweenspeechandwriting,thereismuchresearchin recentyears,suchasHalliday(1989),Hughes(1996)andBiberetal.(1999).Leech
(1982)analyzesthemodeofdiscourseasacontinuumfrom̀typical'speechto
̀t ypical'writinginthechapterentitled̀DiscourseAnalysis:SpeechandWriting'
(shownhereasFigurel)(1982:133‑144).Varioustypesofbroadcasting,suchas radiodiscussions,televisionadvertisementandtelevisionnewsdifferaccordingto thewaytheygivedetails.Asisclearfromfigure,televisionnewsandnewspaper articlesareinfactcloselyrelated.Leechmakesthiscomparisonbecausetelevision newsdoeshaveascriptalthoughitisspoken,therefore,heargues,reportednewsis differentfromnaturalconversation.
Sekine(1988)arguesthatbroadcastnewsandnewspapersaredifferentprimarily becausethèDecreasingImportance'approach,whichisalsodescribedasthe
̀ln versepyramidtype,'isusedinnewspapers,whereasradioreporterstendtouse
thèIncreasingImportance'approach(1988:45).AsFigure2shows,Sekinepoints
outthatnewspaperreportsbeginswiththeheadlineandlead,essentiallycreatinga
summaryofthearticle,whiledetailsarereportedinthebody.Readerscanthus
easilyobtainasummaryofthenews,eveniftheyonlyreadtheheadlineandlead.
大手前大学論集
̀Typical'speech
̀Typical'writing
第16号(2015)
Conversationinapub
Seminar
Telephoneconversation
Personalletter
Jobinterview
Radiodiscussion
Televisionadvertisement
Lecture
Sermon
Scriptofaplay
Televisionnews
Newspaper
Businessletter
Thisbook
Figure1(Leech1982:p.140)
ThisiswhytheleadofthenewspapersarticleisoftencharacterizedasàDetailed‑
Packedlead.'Ontheotherhand,SekinedescribedtheleadofradionewsasàSimple, SoftLead,'(ibid.:45).Inradio,reporterstendtoavoidthekindoflongsentencesthat appearinnewspaperleads,becausethereportisonlygivenonce.Inordertoclearly andeffectivelyconveytheinformation,radionewsusessimple,shortsentences.
Detailsarereportedgraduallyandthereisnoemphasisonasummaryofthestory.
AsFigure3shows,Sekinenamedhasdescribedthisconceptasoneof̀lncreasing Importance'(ibid.:45).
IncontrasttoSekine(1988),anotherapproachamongresearchers,intheanalysis ofradiobroadcasts,isutilizedbyOnodaandCooker(2003:viii)asFigure4shows.In theirwork,theytreatbroadcastingstyleandnewspaperstylewithoutdifference.
Theydonotdistinguishbetweenbroadcastingandnewspapers,butanalyzenews
Detail‑PagkedLead
▼ 1
S'm魁Lead
O
i Headline i
1
iLead
i1 1 1 1 1 1
1 1
11
1 1 1 1 1
0口
1 1
1Decreasing‑lmportance Figure2Newspaper
[Sekine(1988),p.45]
Increasing‑Importance Figure3Broadcasting
[Sekine(1988),p.45]
0口
Decreasing‑lmportance Figure4Newsreports
[OnodaandCooker(2003),p.viii]
reportingasonecategory.Thisleadstoseveralproblems:dotheyhavedifferent stylesbetweennewspapersandbroadcastingintermsofwrittenandspoken English?Howistherelaynewsusedineachmedia?
3.Research
3.1.Therelayofbroadcastingnews
First,therelayisoneofthemostobviousdifferencesbetweenradiobroadcasting andnewspapers.Inbroadcasting,areporterstartswithashortreportfromthe studioandswitchestotherelayofthenewsfromthesitewherethenewsis
happening.Tounderstandhowtherelayworksdifferently,Icomparethesamenews itemreportedinTheTirnesintheUnitedKingdomandonBBCRadio4asbelow.
(la)showsthenewspapersampleandnumber(lb)showstheradiosample.The itemisthestoryofanaccidentonMountEverestinMayof2003.Ichosethisitem becausethestoryindicatesthecleardistinctionbetweennewspapersandradio broadcasting.
(la)Everesthelicoptercrashkillstwoasmasstourismmarsanniversary
ThemangledwreckageofahelicopterthatcrashedontotheslopesofEverestontheeve ofthefiftiethanniversaryofman'sfirstconquestwascitedbyveteranclimbersyesterday asatragicexampleofhowthemountainhasbeenturnedintoaholidayresort.
Thetwomenkilledinthecrashwillnotbeaddedtotherollofhonourofthosewholost theirlivesattemptingEverest,buttheirdeathshavemarredtoday'splannedfestivities.
TheRussian‑builtMi17isnowafamiliarsightatEverest'sBaseCamp,ferryingwealthy climberstothestartoftheirexpedition.Itisseenbycriticsasasymbolofhowpackage tourcompaniesaretryingtoconquerEverest.
Beforeyesterday'scrash,SirEdmundHillary,wholedthatfirstsuccessfulascent,argued thatthemountainisnoplaceforpeople"whopayafortunetohaveothersdragthemup themountain"andurgedtheauthoritiestocloseittoclimbersforawhile.TheNepalese authoritiesinsistedthatthecrashhadnothingtodowiththerecordnumbersatBase Camp.
Witnesssaidthattheblueandwhitehelicopterclippedastonebutasitcameintoland,
suggestingthatpiloterrorwastoblame.Manyofthetrekkers,whomSirEdmundargues
havenorighttobethere,wereamongthefirsttoreachthecrashedaircraft.Climbersand
大 手 前 大 学 論 集 第16号(2015)
sherpasmanagedtopullfreesixofthoseonboard....(TheTirnes29,May,2003) (lb)Twopeoplediedandfiveotherswereinjuredwhenahelicoptercrashednearthebase
camponMountEverest.Theaccidentmarredpreparationstomarkthefiftieth anniversaryofthefirstascentofthemountain.Thehelicopterwasonitswayintothe camptopickupsomeclimberswhenitplungedintoaglacier.Ourcorrespondentat Everestbasecamp,JaneHughes,sawtheaccident:
SOUNDOFHELICOPTER
HUGHES:Wewatchedthehelicopterflylowoverbasecampbeforeitdisappearedbehind aridgeandcrashedintotheglacierinathickcloudofsmoke.
SOUNDOFVOICES
HUGHES:Miraculouslytheaircraftdidn'texplode.Itswheelshadapparentlycaughtthe edgeofastoneshelterasitcameintoland.Iarrivedonthescenetoseethehelicopter crumpledonitssidewithpartsstrewnacrosstheglacier.
Awitness:...Thisisareallyterriblescene.1'mstandingnexttooneofthewheelsofthe helicopterandjustdownbelowmeit'scrashedinthesortofGlacialriver.Thereare peoplestretcheringpeopleoutofthehelicopterandthenoiseyoucanhearbehindmeisa secondarmyhelicopterwhichishovering,itcan'tactuallyland,andtherearesome Sherpascarryingsomebodyovertothathelicopter....(BBCRadio4,28,May,2003)
Thefirstlineof(la)istheheadlineandthesecondlineisthelead.Thislong sentencecontinuesintothebody.Incontrast,(lb),theBBCRadio4broadcast, beginswithshortsentencesgivingthedetailsofthestoryfromthestudiobefore switchingtorelayfromtheaccidentsite.Inthisrelay,JaneHughes,the
correspondent,reportstheaccidentandfurthermoreawitnessspeaksaboutthe terriblescene.
Presently,almostallradionewsitemsbroadcastincludearelay.Figure5shows therateofthenewsreportsthatincluderelaysandthosewithoutrelays.The materialswerecollectedfromBBCRadio4,twicedailyfromtheir8AMnewsand6 PMnewsbroadcastforamonthin2003,beginningonMayllthandendingonJune
10th.Idividedallnewsineachbroadcastintoitemsaccordingtotheirtopics.There are714itemsintotal,andofthese508includerelays.Thisaccountsfor71percentof allnewscollectedandanalyzed.Thereareonly206itemswhichdonotinclude
relays,andthoseareprimarilytheregulardailyCityandDowJonesfinancialreports.
Asisclear,relayappearstoplayasignificantroleinradiobroadcasting.In
0%20%40%60%80%100%
●Newsincludingrelays Newsnotincludingrelays
0%20%40%60%80%100%
■Newsfromthestudio図Therelaynews
Figure5NewsincludingrelayscomparedFigure6Rateoftheaverageofthewords tonewswithoutrelaysfor
amonthinBBCRadio4
oftherelayofonearticlein508 newsitemsbroadcaston BBCRadio4
newspapers,ofcourse,reportsfromthenewssiteoftenappear,buttheyareutilized tocreateaneye‑catchingheadlineorinexplanationofthedetails.Theroleofrelay newsinnewspapersisthusmuchdifferentfromtheintegralroleplayedbyrelay newsinradiobroadcasting.Iwillexaminehowrelaynewsisdifferentfromandwhy itisusedbelowin3.2.
Inaddition,inFigure6,the508radionewsitemswhichincludedrelaysinFigure5 areanalyzed.Thewordsarecountedandthestoriessegmentedintonewsfromthe studioandrelaynews,andthentheaveragenumberofwordspersegmentaregiven.
Thenumberofwordsinnewsitemsfromthestudiois700naverage,accountingfor roughly23percentoftotalwordsineachstory.Thus,thenumberofwordsinthe relays,1930naverage,accountsfor77percentofallwords.Thisgraphindicatesthe importanceoftherelayandtheprominenceitisgiveninbroadcastnews.Infact, broadcastingnewsdependsontherelaybecausesuchreportagehasaneffectof repetitionandconfirmationoftheimportanceofthenewsthroughthepresenceof thereporteronthescene.Listenershearelementofthestorywhichtheymightfail tocatchduringthereportfromthestudio,butatthesametimethematerialisnot repeated.
3.2.SpeechandWriting
Inthissection,thestory(la)and(lb)areanalyzedtocomparespeechand writingbyusingconceptsfromHughes(1996).Hughesdrewacomparisonbetween speechandwritingcommentariesonaboxingmatch.Sheconceptualizestwo
samplessheusesintermsof̀actionversusevaluation'(1996:105),andrephrases
大 手 前 大 学 論 集 第16号(2015)
theconceptas̀immediacyanddistance'(ibid.:107).Hughesexplainsthemas follows.In(2),sample25isaspeechsample,andsample25aisawritingsample.
(2)Sample25givesastrongersenseofindividualactionhappeningthroughtimeinalinear manner,whereasthewrittenversion,Sample25a,incorporatesevaluativestatements withinthepresentationoftheaction.(ibid.:105)
Thisideaof̀actionversusevaluation'appearstocorrespondtothecontrasts betweenbroadcastingandnewspaperreports.Inthesamples(la)and(lb)Ihere introduce,similaranalysiscanbedone.Theitalicizedpartsof(la)shoẁdistance' fromtheaccidentandtherearèevaluativestatements'inthearticle.Ontheother hand,therelaypartof(lb),especiallyafterlinefive,createsimmediacybyusingthe soundofthehelicopterandthevoicesofpeopleonthescenewhowitnessedthe
accident.Example(lb)isclearlyfocusedontheaction.
Iturnnowtoadetailedanalysisofthewordsusedinthenewsof(la)and(lb).As Figure7shows,in(la),thereporterbeginstoexplaintheaccidentbyusing descriptivewordssuchas̀helicoptercrash'and̀kill,'butgointomoredepthand analysisbylookingatthereasonsandramificationsoftheaccident.Forexample, theyevaluatethescenewithobjectivedistance,stating,̀ltisseenbycriticsasa symbolofhowpackagetourcompaniesaretryingtoconquerEverest.'The
newspaperreport(la)clearlyshowsmorèdistance'and̀evaluation.'
Figure7Actionversusevaluationinthenewspaperarticleof(1a)
Ontheotherhand,asFigure8shows,in(lb),thestudioannounceralsoexplains theaccidentusingthewordssuchas̀died,'̀injured'and̀ahelicoptercrashed'but sheprovidesverylittleevaluation,sayingonlỳmarspreparation.'Shesimplygives thedetailsofthehelicoptercrashandthenswitchestotherelay.Intherelay,the correspondentreportsbydescribingthescenewithwordssuchas̀watchedthe
helicopter,'̀crashed'and̀crumpled'andsheaddsextradetailslikèthickcloudof smoke,'̀itswheels'and̀withparts.'Next,theyswitchtoawitnesswhoretellsthe storybyrepeatingthewords̀terriblescene,'̀crashed'and̀thewheelsofthe
helicopter.'Asforadverbs,in(lb),̀miraculously,'̀apparently'and̀actually'areused, buttherearenosuchwordsin(la).Thusinradiobroadcasting(lb)focusonwhat
washappeningatthesiteoftheaccidentanddescribesthesceneitselfindetailby theuseofboththespeechofacorrespondentandawitness.Theadverbsusedalso givesthefeelingofimmediatelivereports.
Both(la)and(lb)quotethecommentsofthewitnesses,however,thewaythey usesuchquotationsisdifferent.In(la),theyuseindirectspeechandprovide
evaluationwiththequotations,saying̀Witnesssaidthat...,suggestingthatpiloterror wastoblame.'In(lb),theybroadcasttherealspeechofawitnesswhorelatestheir
experiencewithoutascript,sosheusesnaturalconversationmarkerslikèthesortof or̀peoplestyetcheringpeople'whicharetypicalpatternsofcasualconversation, whichaffectonreportingofthescene.Theword,stretchering,isnottypicalbut actuallyimproperEnglishanexampleofnounusedasaverb.Theuniqueuseofa nounthatshouldnotreallybeaverbsuggeststheexcitementofthewitnessinthe
speaker action evaluation
thestudio diedwereinjured
announcer ahelicoptercrashed
Theaccident marspreparation
thecorrespondent Wewatched
thehelicopterdisappearedcrashed thickcloudofsmoke
didn'texplodecrumpled itswheelswithparts awitness terriblescene
it'scrashedhovering stretcheringpeople thenoise
Figure8Actionversusevaluationinbroadcastnewsof(lb)
大 手 前 大 学 論 集 第16号(2015)
factthatherwordsstarttofailandshecreatednewlanguageusagetodescribethe scene.Thewordsinthenewspaperreportimplỳdistance',whereasthewordsin broadcastingimplỳaction'and̀immediacy'.Vocabularyusedineachstylethusalso hascharacterssharedwrittenandspokenEnglish.
Thespokentechniqueiseffective.Infactradionews,unlikenaturalconversation, bothfromthestudioandviarelay,havescriptsthatarewrittenbyspecialists.
However,thescriptsaredifferentfromthearticlesofthenewspapers.Furthermore, inradiotheysometimesusewitnessesreportingwithoutscripts,creatingmorevivid anddynamicimagesofthescene.Radionewsdiffersgreatlyfromnewspaperreports infocusingoǹimmediacy'or̀action.'Halliday(1989)showsthedifferencebetween speechandwritingas̀oneofDENSITY,'saying̀writtenlanguageisdense,spoken languageissparse'(1989:62).HealsocomparesthemaseitheràSYNOPTICview' oràDYNAMICview'shownas(3)below.
(3)ThewrittenlanguagepresentsaSYNOPTICview....thewrittenlanguageencodesitasa structureor,alternatively,asachaos‑buteitherway,asathingthatexists....The spokenlanguagepresentsaDYNAMICview....Inthespokenlanguage,phenomenado notexist;theyhappen.(Hallidayl989:97)
Theideaofdynamicandsynopticviewalsocorrespondstothecontrastbetween broadcastingandnewspaperreports.Thusbroadcastnewsandnewspaperarticles differgreatlybecauseofthenatureofspeechandwriting.
3.3.Introducingtherelay
Here,thetechniquesusedforintroducingtherelayareanalyzed.Inline40f(1b), thephrase,̀OurcorrespondentatEverestbasecamp,JaneHughes,sawtheaccident' offersadiscerniblepatternofintroducingtherelay.Example(4)isanotherexample ofapatternoftenutilizedtointroducetherelay.
(4)ThePrimeMinisterhasemphaticallydeniedallegationsthatheauthorisedtheleakingof
DrDavidKelly'sname,asthemainsourcefortheBBC'sreportsaboutthegovernment's
handlingofintelligencedossiersbeforethewarinIraq.MrBlairwasspeakingto
journalistsonboardhisplane,onthelatestlegofhisAsiantour.Earlier,he'dfacedmore
questionsaboutDrKelly'sdeath,fromuniversitystudentsintheChinesecapitalBeijing.
Our‑PoliticalCoyyespondent,五auraTyevelyan,istyave〃ingwiththe‑Pri〃aeMinister,and
sentthisreportfromHongKong.
TREVELYAN:AnenthusiasticcrowdofstudentsatTsinghuaUniversityinBeijing
greetedMrBlairthismorning.Hetoldthemnottobeafraidandtoaskwhateverthey likedinthequestionandanswersession.And,unusedtoquestioningtheirownleadersin
thisway,theytookhimathisword.Thiswasthepolitebutpointedquestionposedbyone
journalismstudent.(BBCRadio4,22,July,2003)
ThisnewsisaboutPrimeMinisterTonyBlair'svisittoHongKong,asreportedby thecorrespondentwhoaccompaniedhim.Theitalicizedpartof(4)showsa discerniblepatternwhichalsoappearedin(lb).Newspapershaveeye‑witness reportsofthecorrespondentaswell,buttheytypicallyuseverbssuchas̀report'or
̀sa y'inordertofactualizethenews.Newspaperreportersareexpectedtouse
vocabularymeasurablydifferentfromthetextinbroadcasting.Inbroadcasting,if onlyneutrallanguageisused,listenersmayloseinterest.Theythusaresignalstothe presenceoftheeye‑witnessreportersonthenewssite.
Below,in(5),(6),and(7),aregivenotherexamplesofintroducingrelaysinthe samehour'sBBCRadio4news.Theyclearlydemonstratethevariouspatternsused tointroducerelaywithinthesamebroadcast.Collectively,therelayintroduction patternsconveythereporters'presenceatthescenebyusingverbslikèlisten,'̀talk,' and̀lookat,'inthepresentperfectprogressivetense.Thisgrammaticaltense
indicatesthatthecorrespondentshavecontinuedtowatchorlistentothescenesin thesitesandthattheyconveythelatest,hotnewsfromrealimmediatescenes.It giveslistenersashareofthefeelingofbeingatalivescene.
(5) (6) (7)
...Ourcorrespondent,DavidBamford,hasbeenlisteningtothedebateattheUN:...(ibid.)
...Ourcorrespondent,JonBrain,hasbeentalkingtopassengers....(ibid.)
...OurdiplomaticCorrespondent,JamesRobbins,hasbeenlookingatthehistoricalreasons
/orthecountry'∫co〃apse:...(ibid.)
InfacttheBBCRadioCorporationhasanewsstyleguidewhichcanbeaccessed
throughtheInternet2.Thisguideemphasizesspecificskillssuchasutilizingvoice
reports.Example(8)isextractedfromthesectioǹlntroducingtherelay'oftheStyle
Guide.Astheitalicizedpartof(8)indicates,̀Anintroductionshouldstimulatethe
大 手 前 大 学 論 集 第16号(2015)
appetite'.Itisclear,then,thatthisisakeypointofbroadcastingnews.
(8)Aswemakemoreandmoreuseofvoicereportsandactuality,sotheskillofintroducing thembecomesmoreimportant.Anintroductionshouldstimulatetheappetite,makingit easytounderstandtheaudiowithoutstealingitsthunder(BBCNews,RadioNewsStyle Guide).
Thistechniqueofintroducingtherelay,usedespeciallyinradionews,isquite unlikethetechniquesusedinBBCtelevisionnewsbroadcasting.Introducingthe relayinradio,astheexcerptabovedemonstrate,aimstohavetheeffectof
stimulatinglisteners'interestandencouragetheirimaginationofthenewssite.Thus, inradiothetechniqueofintroducingtherelayplaysasignificantroleinconnecting studionewsandtherelayfromthenewssite.ThisanalysisisintegralwithHughes' conceptsof̀immediacy'and̀action.'Thistransitionisespeciallyimportantwhenitis unaccompaniedbyimages,whichintelevisioninstantlyshiftsthestory.
3.4.Thestyleofbroadcasting
AcomparisonofthedatacollectedbytheauthorwithSekine(1988)andOnoda
andCooker(2003)revealsseveralimportantfeatures.Sekinesuggestedthematerial showninFigure2and3,statingthatthestyleofnewspapersisDecreasing‑
ImportancewhereasthatofbroadcastingisIncreasing‑lmportance.Inbroadcasting, however,asshownabove,therelayisasignificantaspectofreporting,whichserves torepeatthenewsinanotherwayandconfirmit.InFigure30nbroadcasting
approaches,itseemstherelaysareunderestimatedandtheyhavethusbeenthe subjectofscantattention.Ontheotherhand,Figure4,drawnfromOnodaand
Cooker(2003),suggeststhatthebroadcastingstyleisequivalenttothenewspaper style,thisapproachneglectscharacteristicsofspeech,suchasthelengthofsentences or̀immediacy'describedbyHughes(1996).
Frommyanalysis,itisclearthereisanotherpatterninbroadcastnews,which consistsoftwoparts.IdescribethisasDoubleIncreasingImportanceoraDouble Pyramid(showninFigure9).Inthisstyle,listenerscanstoplisteningtopartofthe
zBBCNews
,RadioNewsStyleGuide,
http://news.bbc.co.uk/2/hi/programmes/radionewsroom/1099302.stm, accessed26December,2015.
Simple,SoftLead
畠
D やN・w・ 丘・m・h・・血…
i i
0
i i
i i
く コ ・…el・yi i
DoubleIncreasing‑Importance(Double‑PyramidType) FiguregBroadcasting
story,asreaderscanskiminthenewspaperstyle,andtheycanalsocontinue
listeningiftheyareinterested.Radiobroadcastingstylehasapatternsimilartothe characteristicsofanaturalconversation,inwhichthetopiciscoveredfromavariety ofangles,inordertoenablethelistenertounderstandthekeyfeaturesofthestory withorwithoutdetails.Thisisquitesimilartothefunctionoutlinedearlierfor headlineandleadsinthenewspaper.
4.Conclusion
EvenwiththeheavyrecentfocustheInternetasanewsource,thecharacteristics ofbroadcastnewsarebeginningtobeconfirmedanddelineated.Broadcastnewshas measurablecharacteristicsdifferentfromnewspapersonthepointofthewaysin whichspeechandwritingareintegratedandutilized.Inradionewstherelayin particularhasanintegralrole.Itfocusesonimmediacyandaction.Thetechniqueof introducingtherelayplaysasignificantroleinconnectingstudionewsandtherelay fromthenewssite.UtilizingpreviousconceptsdescribedbyHughes,Ihavehere outlinedafurtheranalysisofthestyleofbroadcastingEnglishandIhavedescribed anadditionalnewsconcept,thatof,tobedesignatedasDoubleIncreasing
ImportanceortheDoublePyramid.
References
Austin,T.2003.TheTimesstyleandusageguide.London:TimesBooks.
Biber,D.etal.1999.五 〇ngmanO7α 規 規 α7げ 趣)okenandWrit広enEnglish.London:Longman.
CarterR.andMcCarthyM.1997.ExploYingSpokenEnglish.Cambridge:CambridgeUniversity
Press.
大 手 前 大 学 論 集 第16号(2015)
CornbleetS.andCarterR.2001.TheLanguage6ゾ 鋭)eechandWriting.London:Routledge.
Crystal,D.2001.五anguageandtheInternet.Cambridge:CambridgeUniversityPress.
Dimmick,J.,Yan,C.&Zhan,L.2004.CompetitionBetweentheInternetandTraditionalNews Media:TheGratification‑OpportunitiesNicheDimension.JournalofMediaEconomics.17,
19‑33.
Halliday,M.A.K.1989.SpokenandWritten五anguage.Oxford:OxfordUniversityPress.
HughesR.1996.Englishin趣)eechandレ 吟 ゴ'勿g.London:Routledge.
Jucker,A.H.1992.SocialStylistics.・SyntacticVariationinBritish八newspapers.Berlin:Mouton deGruyter.
KoikeN.1997.HousouEigotoShinbunEigonoKenkyu.Tokyo:HokuseidoPress.
LeechG.1982.EnglishGrarnrnarforToday.London:MacmillanPress.
Onoda,SandCooker,L.2003.BBCWORLDUnderstandingtheNewsinEnglish.Tokyo:
Kinseido.
SekineM.1988.AShorterCourseinBroadcastEnglish.Tokyo:Nan'un‑doPress.
Mardh,1.1980.Headlinese:OntheGrarnrnarofEnglishFrontPageHeadlines.Lund:CWK GIeerup.
Straumann,H.1935.NewspaperHeadlines:AStudyinEnglishMethod.London:Unwin Brothers.
Xu,C.‑Z.&Ibrahim,T.1.2004.Akeyword‑basedsemanticprefetchingapproachinInternet newsservices.KnowledgeandDataEngineering,IEEETransactionson.16,601‑611.
Zillmann,D.,Chen,L.,Knobloch,S.&Callison,C.2004.Effectsofleadframingonselective exposuretoInternetnewsreports.Co〃z〃aunicationResearch.31,58‑81.
BBCNews,RadioNewsStyleGuide,
http://news.bbc.co.uk/2/hi/programmes/radionewsroom/1099302.stm, accessed26December,2015.